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The partnership includes an interactive ‘Beard Cam’ which will run at each home football game.
September 1, 2023
By: Lianna Albrizio
Associate Editor
Global men’s grooming company Manscaped has forged a sports partnership with Sacramento State University, home of the Hornets and an NCAA Division 1 college competing in the Big Sky Conference. “Manscaped and Sac State are a perfect pair, in name and in notion. Not only does the institution have elite academic and athletic accolades, coupled with a massive network, but its name lends itself to some really fun marketing ahead,” said Lucas Coyle, senior manager of global marketing at Ma...
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